Yet another DSLR killer…

9is king?!

Every few months the industry goes down this road where they claim Canon and Nikon should be put on notice because this newest of the newly new camera bodies is finally going to be the one camera to kill the DSLR market.
They all tout the impressive spec sheet of this newest, latest little darling as the reason for this heaping praise. But we’ve all been here before haven’t we? As the saying goes, “fool me once, shame on you; fool me twice, shame on me”. And though the spec sheet of the new Sony a9 looks quite impressive, sporting an industry first 20fps “Black Out Free” shooting mode as well as 1/32000 of second electronic shutter and a remarkable 693 Phase Detection Autofocus points system covering over 90% of the frame, making this camera an absolute BEAST on paper, the DSLR has withstood this kind of competition before, AND IT’S STILL HERE. Sony even managed to fix one of my biggest gripes with their cameras (and why I have NEVER chosen to buy one) and that’s the lack of a dedicated AF Point selector. They’ve finally addressed this with a joystick on the body! Way to go Sony! It only took you several years and numerous body updates to finally get there (extreme sarcasm).

 

 

The spec sheet of the newest “DSLR Killer” reads more like a dream sheet than a spec sheet. Here are some of the highlights.

Sony A9 Key Features:

  • Durable camera body that retains the compact form factor of previous full-frame E-mount bodies
  • Joystick and AF-On button for enhanced autofocus control
  • Higher-capacity battery
  • 3-inch touchscreen display
  • High-resolution, 120 frames per second electronic viewfinder with no blackout
  • 5-axis in-body image stabilization
  • 24.2-megapixel stacked back-illuminated full-frame CMOS sensor
  • ISO 100 to 51,200, expandable to 50-204,800
  • 20 frames per second continuous shooting
  • UHS-II support
  • 4K video with full-pixel readout

 

More information available on Sony’s Website: HERE

 

Only time (and real world usage) will tell if Sony has finally dealt a death blow with this latest offering. After all “9” is my favorite and lucky number.
I’ve said it before and I’ll say it again, “it’s an exciting time to be a content creator (as long as you have deep pockets)”.

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em.

em. is a Fashion | Editorial Photographer and Music Video Director based in Tokyo but travels the world shooting for various publications and brands. em. is also a Profoto Master Lighting Instructor who teaches photography and lighting courses worldwide.

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